New kit exclusively available at KC Retail Store
New kit exclusively available at KC Retail Store

Posted in News on Jul 15, 2014.



The waiting is over. The time has arrived for you to become Forever Fearless and be the first to wear the new Kaizer Chiefs kit. The kit will be available exclusively at the Kaizer Chiefs Retail Store, at The Village in Naturena, the Club’s headquarters from Wednesday, July 16.



Kaizer Chiefs and Nike have pulled it off once again with the new Amakhosi home and away kit. The new modern kit dubbed ‘Forever Fearless’ captures the rich and classic tradition of Kaizer Chiefs with the gold and black taking centre stage.



From July 16 to the 26th from 10:00 - 15:00, the supporters will be taken through memory lane by walking-through the yester-year kit. The kit that has application of the Nike Dri-fit Technology that allows players to perform at their absolute best by remaining cooler, drier and more comfortable. The kit has been manufactured taking environmental sustainability into consideration to provide unrivaled performance benefits and lower environmental impact.



The kit was launched to the Media at a Kaizer Chiefs and Nike exclusive preview last week. Speaking to kaizerchiefs.com during the preview at the Sci Bono Discovery Centre, the Marketing Director Jessica Motaung expressed excitement at the unveiling of the much anticipated new and update perfect fit kit;



Hi ‘Jess’, the new kit is here, tell us what the supporters must look forward to?



“We will be having containers where we will showcase key moments in our history. The containers will travel around the country, but most importantly will be stationed at The Village from July 16 to 26. The supporters will have a chance to reminisce and learn about our culture and history. It makes sense to bring the containers to showcase our history of our relationship with Nike and highlighting our successful moments in the Nike kit,” said Motaung.



We see the beautiful innovation of launching the jerseys with the containers, tell us more?



“The supporters will be able to see how the Club was founded and evolved over time. The supporters will be able to see the players that have contributed to the history of the Club. The jersey will be sold for the first time at the Village on July 16 and nationwide on the 17th. The supporters will be able to take pictures and be able to load their picture on social networks during the container experience,” said Motaung.



How will the jersey impact the playing field?



“The design is one of the best jerseys that Nike has ever designed. It is light and designed to give the players the armour to be Forever Fearless. A campaign for the jersey is Forever Fearless to give our players inspiration and courage to go all out to perform at the best of their ability. The jersey also speaks to our players to play with the heart, if you look at the stripe is extended from the left shoulder to the chest with the Kaizer Chiefs logo positioned on both colours,” commented Motaung.



The container experience will take place daily from July 16 to 26 from 10:00 to 15:00 including on Sunday, July 20. On the day of the Carling Black Label Cup Derby match, July 26, the container experience and the KC Retail Store will operate between 09:00 and 12:00. The jersey will retail at KC Retail Store for R750.

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